Privacy policy

We collect as little as possible. The website sets no cookies until you have said yes, and in our own statistics we do not store your IP address.

Who is the data controller

Lillehammer Liftutleie AS, Org. no. 912 556 786
Hovemovegen 33, 2624 Lillehammer
Phone +47 948 87 000 · Email [email protected]

If you have questions about privacy or want to exercise your rights, contact us at the email address above.

When you visit the website

We keep simple, anonymous visitor statistics to understand what people are looking for. The statistics are stored in aggregate and cannot be linked to you as an individual. We record:

Which page was visited
Where the visit came from — search engine, AI service, social media, a link from another site, or direct
Approximate location: country and county, and in some cases city
Whether you are using a mobile, tablet or computer
Which language your browser is set to
Clicks on the phone number and email link, form openings, and which products are viewed

We do not store IP address, name, device ID or anything else that identifies you. The location comes from your network and is so coarse that it does not point to an individual.

To count how many different visitors we have each day, and which pages they visit, we create an anonymous code from the IP address and browser together with a random key that changes every 24 hours. The IP address itself is not stored. The key is deleted when the 24 hours are over, so the code cannot be traced back to you and cannot be used to recognise you from one day to the next. We use no cookies for this.

We also use Cloudflare Web Analytics, which counts page views and measures how quickly the pages load. It sets no cookies and does not store your IP address.

Cookies and ad measurement

Without consent, the website sets no cookies for visitors. The first time you visit us, we ask whether you want to allow ad measurement. Declining is as easy as accepting, and the website works just as well either way.

If you say yes, we load three services:

Google Analytics 4 from Google Ireland Ltd. It sets the cookies _ga and _ga_* for up to 14 months, and shows us how the website is used: which pages are viewed, and whether the visit led to a phone call, email or enquiry.
Google Ads from Google Ireland Ltd. It sets cookies such as _gcl_au for up to 90 days, and tells us whether a click on an ad led to someone calling or sending an email.
The Meta pixel from Meta Platforms Ireland Ltd. It sets the cookie _fbp for up to 90 days, and is used to measure ads and show relevant ads on Facebook and Instagram.

The services receive which pages you visit, whether you click on the phone number or email or send an enquiry, as well as browser information and IP address. We and the service provider are jointly responsible for the data being collected and sent. Google and Meta are themselves responsible for what they do with it afterwards. The data may be transferred to the USA, where both companies are certified under the EU–US Data Privacy Framework. Read more in Google's privacy policy and Meta's privacy policy.

Your choice is remembered in your browser, so we do not ask on every page. You can change your choice here or via the “Cookies” link at the bottom of every page. If you withdraw your consent, we stop sending data and delete the cookies from Google and Meta.

We use one technical storage mechanism in your browser, called sessionStorage: a random session number, where the visit came from (channel and any campaign) and which pages you have viewed during this visit. This is stored only in the tab you have open and is deleted automatically when you close it. It only leaves the browser if you yourself send an enquiry, see below.

If you have accepted cookies, we also remember in the browser (localStorage) how many times you have visited us and the date of your first visit.

Staff who log in to our internal admin area receive one necessary login cookie. It does not apply to visitors.

When you contact us

If you send an enquiry via the form on the website, we store what you fill in (name, company, phone, email, equipment, dates, delivery and message). Together with the enquiry we store which page you sent it from, where the visit came from (for example Google search, an ad or direct), the pages you viewed during the visit and for how long, and whether you are using a mobile or computer. If you have accepted cookies, we also store the ad's click ID. We use this to reply to you, and to understand which pages and ads lead to enquiries. The enquiry is also sent to us by email.

If you order on behalf of a business, we look up the company name in the Central Coordinating Register for Legal Entities (Brønnøysund Register Centre) as you type, to fill in the organisation number and address. If you tap “Use my location” for delivery, your browser first asks for your permission. The location is then sent to Kartverket (the Norwegian Mapping Authority) to find the nearest address, and the coordinates are stored with the order so the driver can find the way. Unless you tap the button, no location is retrieved. If you type the delivery address, we search Kartverket's address register as you type, and if you choose an address from the list, the map point for that address is stored with the order.

If you call or email us, we process the information you provide yourself — typically name, phone number, email and what you need — in order to reply to you and, where relevant, enter into a rental agreement. We do not use it for anything else, and we never sell or share it.

If you become a customer, we store what is needed to manage the rental and to comply with the Norwegian Bookkeeping Act.

Legal basis for processing

Visitor statistics: legitimate interest (Article 6(1)(f) of the GDPR). We need to know what works on the website, and we do this without collecting personal data.
Google Analytics and ad measurement with Google Ads and the Meta pixel: consent (Article 6(1)(a), and section 3-15 of the Norwegian Electronic Communications Act). You can withdraw your consent at any time.
Enquiries and rental agreements: to perform a contract or take steps prior to entering into a contract (Article 6(1)(b)), and the Norwegian Bookkeeping Act for accounting records.
Source and visit journey stored with an enquiry: legitimate interest (Article 6(1)(f)) in knowing what generates enquiries. The data relates only to the visit in which you yourself sent the enquiry.

How long we store data

Visitor statistics: stored in aggregate without personal data, and deleted when no longer useful.
Cookies from Google and Meta: up to 90 days, and only if you have said yes. How long Google and Meta themselves store the data is governed by their terms.
Your consent choice: until you change it or clear your browser data.
Emails and enquiries, including enquiries from the form: for as long as necessary to follow up the matter, and no longer than 24 months if no customer relationship results.
Customer and rental records: five years after the end of the financial year, as required by the Norwegian Bookkeeping Act.

Who we share with

We never sell data, and we do not share it for marketing. To run the website and the business we use:

Cloudflare — website hosting, storage of enquiries, sending enquiries by email, visitor statistics and Cloudflare Web Analytics
Synlig Bedrift AS — website development and operation
one.com — email service
Accountant and rental system — for customer and rental records

All of them are data processors who may only use the data on our behalf. Where data is processed outside the EEA, this is done under the European Commission's standard contractual clauses.

If you have accepted ad measurement, Google and Meta also receive information, as described under cookies above.

Your rights

You have the right to request access to the data we hold about you, to have it rectified or erased, to request that processing be restricted, to receive the data in a common file format (data portability), to object to processing based on legitimate interest, and to withdraw consent at any time.

Send an email to [email protected] and we will reply within 30 days.

If you believe that we are processing data in breach of the regulations, you can complain to Datatilsynet (the Norwegian Data Protection Authority).

Changes

If we change how we process data, we will update this page. This policy was last updated on 25 October 2026.